---
title: "Corporate video for K3 / PZ Systems – pebblestone|fashion industry-specific software solution at Outfittery Berlin"
description: "How do you make a film about ERP software that still gets people excited about fashion? Basiliscus Film shows us how: the pebblestone|fashion promotional video for K3 / PZ Systeme at Outfittery Berlin."
url: "https://basiliscus.net/en/references/corporate-film/pz-systeme-pebbleston-fashion-outfittery"
date: "2026-05-09T05:50:35+00:00"
language: "en-GB"
---

CORPORATE VIDEO – SOFTWARE SOLUTIONS FOR THE APPAREL INDUSTRY

#  Corporate video for K3 / PZ Systems – pebblestone|fashion industry-specific software solution at Outfittery Berlin

## Making an Industry Solution Visible – Corporate Film for Software and Fashion

How do you make a film about ERP software that still sparks enthusiasm for fashion? That was the central creative question behind this film project. [PZ Systeme](https://www.pz-systeme.de/ "PZ Systeme") from Landshut and their partner K3 Software Solutions had equipped Outfittery – at the time one of Berlin's fastest-growing fashion start-ups – with their industry solution pebblestone|fashion. This was to be showcased in a [corporate film](https://basiliscus.net/index.php?Itemid=644&lang=en "Corporate Film Production Berlin"): convincing, easy to understand, and with the charm of a company that dresses 400,000 men across eight countries.

Our approach was deliberately not a classic explainer video. We developed the dramaturgy along Outfittery's customer journey: from the first customer contact through style consultations over the phone, assembling outfits in the showroom, packing the parcels, all the way to doorstep delivery – and the satisfied customer trying on his new collection at leisure. The software is not the star of the film, but rather the invisible backbone that makes everything possible.

## Two Protagonists, Three Cameras, One Story

The film's dramaturgy is carried by Michael Anspach, COO of Outfittery, as the main protagonist. His [interviews](https://basiliscus.net/index.php?Itemid=829&lang=en "Filming Video Interviews – Professional, Authentic, Compelling") guide viewers through all the key messages – from the company's history and growth figures to the concrete decision in favour of pebblestone|fashion. Christian Pöhner from PZ Systeme complements him as a second protagonist, providing the technical perspective: what does the software do behind the scenes to enable 150 stylists to coordinate hundreds of parcels every day?

Filming took place with three cameras – Sony FS7, Sony F3, and Nikon D800 – across multiple locations within the Outfittery office in Berlin: in the large open-plan office with up to 300 employees, in the showroom during outfit styling, in the consultation area, and while packing the distinctive Outfittery parcels. For the atmospheric outdoor scenes – a male model walking through Berlin impeccably dressed – we also shot on location outside.

### Bilingual Production for International Use

What made this project special: the film was conceived from the outset for two language versions. All graphic elements, lower thirds, and subtitles were created and integrated in both German and English – for use in international sales presentations by K3, who are active in the fashion industry worldwide. [Post-production](https://basiliscus.net/index.php?Itemid=656&lang=en "Post-Production and Sound Design in Berlin"), colour grading, and graphic animations were completed at our AVID Symphony editing suite in Berlin.

####  Client

PZ Systeme, Landshut + K3

####  topic

Software for mail order companies

####  Website

1. [PZ Systeme](https://www.pz-systeme.de/)
2. [Outfittery](https://outfittery.com/)

####  Produced

June – August 2016

---

####  Our Services

- Research, organization and planning of the film production in Berlin, Germany
- Shooting with own equipment (Sony FS7, Sony F3, Nikon D800)
- directing and interviews
- Post production and color grading with AVID Symphony on MacPro
- Graphic animation with After effects
- Research and music selection
- Adding of German and English graphic elements
- Writing the off-text for the speaker
- Transcoding for HD exploitation

---

 Whether it’s software, technology, or a service that requires explanation—we develop a narrative structure and visual language that bring your product to life. No boredom. No explainer video clichés.

 [ Request a project ](https://basiliscus.net/index.php?option=com_content&view=article&id=141&catid=10&lang=de-DE "Request a project")

---

 [![](https://basiliscus.net/templates/yootheme/cache/ea/PZ-Systeme-ohne-HG-ead7a5f9.png)](https://www.pz-systeme.de/)

---
